ALWAYS #LikeAGirl

ALWAYS has just created a new campaign focused on empowering girls, as puberty is the time when girls are most vulnerable to criticism. It questions the use of doing things ‘like a girl’, basically putting us girls down for doing things our way. I think it’s an interesting concept for a video and I believe that focusing on feminism from a younger age is crucial for the progress towards gender equality.  CHECK OUT THE VIDEO HERE!

 

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